October 5, 2009

Disclose or Pay

The FTC  will start enforcing a rule in December that bloggers must disclose information about paid reviews.

A couple of issues:

1. I believe ethical blogging demands transparency. So bloggers should disclose such information if they hope to build, maintain, and defend integrity and credibility.

2. Bloggers ought to publish personal codes of ethics, such as the one I have posted on Rhetorica (also covers Carbon Trace).

I’m overdue for a re-vamp of that policy. And seeing as how I’m giving a talk about personal codes of ethics to a writers’ group this week (details later), I better make those changes soon.

One Response

  1. it is a great